Identity Guide - Typefaces

INSTITUTIONAL TYPEFACES

The University of Nebraska system has selected two typefaces as its institutional typefaces, shown here. Both of these typefaces are to be used in any material desired, including official documents, stationery materials, marketing materials and signage.

Visit UNL Marketplace and login to download.

URW Grotesk font examples
Minion font examples

ALTERNATIVE INSTITUTIONAL TYPEFACES

For situations where documentation or other non-marketing pieces need alternative typefaces, these are the selections available.

Arial font examples
Times font examples
Helvetica font examples

MARKETING & DIGITAL TYPEFACES

UNL has selected a set of typefaces for the 4.0 Website framework from Hoefler & Co. type foundry. They are now made available for marketing purposes ONLY. Feel free to utilize these typefaces for any marketing related material, including magazines, brochures, and posters.

You may not create any stationery materials, signage or official documents with these typefaces.

Visit UNL Marketplace and login to download or purchase these fonts

Tungsten font examples
Gotham font examples
Mercury font examples

MARKETING & DIGITAL TYPEFACES / HEADLINE TYPEFACES

In order to expand our library of typefaces to include every major type style, there are also two additional type styles: script and a slab serif.

Because of their uniqueness and intricate design, the usage of such typefaces should be limited to headlines and subheads.

Visit UNL Marketplace and login to download or purchase these fonts

HEADLINE TYPEFACES

Lettering, custom typography or different typefaces may be used for headline purposes ONLY. As a general rule, and in order for the UNL brand to maintain a consistent visual tone, such typefaces should be restricted to special materials, events and occasions.

Sant Elia Script font examples
Museo Slab font examples
*Do not use for body copy or any longer text options.